Tales of Fur is an all-natural, vegan pet grooming brand. I designed their product brochure and flyer while retaining their playful brand tone - building a clear SKU hierarchy, defining product ingredients and benefits, and creating a “hero ingredient” visual language for each product. I also designed their Amazon storefront product experience for consistent brand presence across digital retail. In addition to this, I created custom branded “Beware of Dog” signs using real photos of their 3-generation dog family - turning them into memorable, quirky brand content assets.